Latest articles, best practices and insights on AI-powered text analytics, market research and customer experience.
Our blog shares practical knowledge on AI-powered text analytics: How can you efficiently analyze open-ended survey responses? Which methods deliver the best results for NPS analysis, sentiment analysis, or topic extraction? We share best practices, explain new deepsight cloud features, and provide insights into current trends in market research, customer experience, and HR analytics.
All 12 modules of the deepsight Cloud at a glance: from topic analysis and sentiment through anonymization to dashboards and AI assistant. Learn how the modular platform works.
David
15 March 2026
Learn how artificial intelligence transforms unstructured text data into valuable business insights – from customer feedback to market research.
David
26 January 2026
The NPS score alone is not enough. Learn how AI-powered text analysis automatically evaluates thousands of NPS comments — aspect-based, segmented by Promoters, Passives, and Detractors.
David
1 January 1970
AI and the military: Anthropic rejected a $200M Pentagon deal, OpenAI stepped in. Where is the ethical line for AI and weapons?
David
11 March 2026
Learn how AI-powered sentiment analysis automatically evaluates unstructured customer feedback – and why traditional methods fall short.
David
11 March 2026
AI text analysis and data privacy don't have to conflict. A guide to GDPR-compliant text analysis – from legal basis to technical implementation.
David
6 March 2026
The technology is mature, data volumes are growing, customers expect more. Five reasons why now is the right time for AI text analysis – and why waiting isn't a neutral option.
David
2 March 2026
Most business data is unstructured text. Learn why that's a strategic problem – and how AI text analysis solves it.
David
23 February 2026
From sentiment analysis to named entity recognition: how modern text mining works and where businesses use it today.
David
19 February 2026
Neither pure AI automation nor manual analysis delivers optimal results. Hybrid Intelligence combines both strengths – here's how it works in text analysis.
David
17 February 2026